Muscle Milk Drops Artificial Ingredients to Chase Core Power
PepsiCo's Muscle Milk rebrand cuts artificial colors, sweeteners, and flavors as the protein drink market gets more competitive.
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Skittles Quietly Drops the Additive RFK Jr. Made Famous
Skittles removes titanium dioxide from its formula, as RFK Jr.'s Make America Healthy Again push accelerates additive scrutiny across candy and snack categories.
Aldi Bans 44 Additives Before the Feds Even Blink
Aldi's food additive ban covers 44 substances and puts the discount retailer ahead of regulators still debating what's safe.
Sensient Bets $250M on Natural Food Dyes
Sensient Technologies is expanding natural food dye production capacity with a $250M investment, as regulatory and consumer pressure on synthetic dyes intensifies.
Michigan Makes Six: Food Dye Reform Is No Longer a ‘Future Problem’
Michigan's House education budget targets candy and soda in schools, quietly accelerating natural food dye reformulation pressure on CPG suppliers.
Sweetgreen Hires a Builder to Chase 1,000 Locations
Sweetgreen taps former Unleashed Brands exec Ryan Slemons as CDO, signaling serious intent on its 1,000-unit domestic growth target.
Kraft Heinz and PepsiCo Face Addiction Lawsuit
A new consumer lawsuit calls ultraprocessed food ingredients addictive, reviving legal pressure on packaged food giants after a similar case was dismissed.
Aldi Just Banned 44 Additives and Didn’t Ask the FDA for Permission
Aldi's sweep of 44 synthetic additives from private-label products signals that retailer pressure is now driving artificial color reformulation faster than regulators.
Chipotle Bets on Burger King’s Provocateur to Own the Clean-Food Story
Fernando Machado, the marketer behind Burger King's most disruptive campaigns, becomes Chipotle's new chief brand officer.
Hu Chocolate Just Landed More Shelf Space at Target
Hu clean-label chocolate scores a nationwide Target expansion, adding its first individually wrapped format and a new coconut flavor to the lineup.