Oterra Launches a Radish-Based Red Color to Replace Red 40 in Cereals, Snacks and Baked Goods

Natural color maker Oterra launched ColorFruit Red Radish Powder, a red food color it positions as a replacement for synthetic Red No. 40 in cereals, snacks, baked goods and frostings. The company says it holds its shade through baking and extrusion.











