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theFutureofFood.org

food news. food policy. food tech.

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  • Masthead
  • Food Policy
  • Food Science
  • AI
  • Food Additives
  • Home
  • About Future of Food LLC
theFutureofFood.org

food news. food policy. food tech.

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Why KitKat Owns Japan While Every Other Western Candy Fails

A KitKat chocolate bar with the Nestlé wordmark on the wrapper, on a Japanese convenience store shelf

Nestlé's KitKat Japan success comes down to one disciplined strategy that most Western food brands never attempt in competitive Asian markets.

  • The Future of Food
  • May 19, 2026

Elmhurst 1925 Bets Clean Label Can Win the RTD Protein Wars

Elmhurst 1925 Clean Protein RTD shake bottles lined up at Sprouts Farmers Market shelf

Elmhurst 1925's new clean label RTD protein line lands at Sprouts with 27g plant protein, 3g sugar, and a NEXTY Award already in hand.

  • The Future of Food
  • May 19, 2026

Mars Goes Freeze-Dried and Swicy. But Is It Clean?

Freeze-dried M&Ms and swicy Skittles bags on a retail shelf display

Mars confectionery innovation strategy leans hard into flavour and digital impulse. Transparency and clean-label? Still waiting in the wings.

  • The Future of Food
  • May 19, 2026

Kroger’s Executive Exodus Continues Under Foran

Kroger executive departures are accelerating under new CEO Greg Foran, with 18-year veteran Jamie Lancaster the latest senior leader to exit.

  • The Future of Food
  • May 19, 2026

FRESH Act Could Strip States of Food Safety Power

Capitol building with food ingredient labels symbolizing federal versus state food safety authority

The FRESH Act proposes federal GRAS authority over states, reshaping how food additives and chemicals get approved across the U.S.

  • The Future of Food
  • May 19, 2026

Wegmans Completes What Took Nine Years to Bake

Wegmans in-store bakery display featuring clean-label decorated cakes and pastries

Wegmans' clean-label bakery standard now covers every in-store item, nine years after the retailer first started removing artificial ingredients.

  • The Future of Food
  • May 18, 2026

What’s Really Behind Filet-O-Fish’s Golden Hue?

Close-up of McDonald's Filet-O-Fish sandwich showing its golden breaded coating

The Filet-O-Fish golden color ingredients include more than fish and breadcrumbs. Here's what operators and suppliers should know.

  • Paula Weigel
  • May 16, 2026

Mars Previews Its Sweets & Snacks Expo Lineup; Still No Clean Color?

Mars chocolate bar and spilled Skittles on a Sweets & Snacks Expo booth table, beside an empty display stand with a small sign reading color, against a rainbow backdrop

Mars is teasing new candy flavors, formats, and textures at the Mars Sweets & Snacks Expo, backed by proprietary consumer data.

  • The Future of Food
  • May 15, 2026

A Vet Is Now Running FDA’s Human Foods Program

FDA headquarters building exterior signaling leadership transition in human foods division

Donald Prater, a veterinarian, steps into acting leadership of the FDA human foods program as the agency navigates another leadership transition.

  • The Future of Food
  • May 15, 2026

Veggie Waffles Are Pulling New Shoppers Into the Frozen Aisle

Colorful veggie-packed frozen waffles stacked on a plate for kids

Evergreen's veggie-packed frozen waffles hit 9,000+ stores, and Kroger data suggests they're growing the category, not just stealing share.

  • The Future of Food
  • May 15, 2026

Starbucks Cuts 300 More Jobs, Shrinks Regional Offices

Starbucks corporate office exterior reflecting ongoing 2025 restructuring and layoffs

Starbucks layoffs 2025 continue as the chain eliminates 300 corporate roles and consolidates regional support offices nationwide.

  • The Future of Food
  • May 15, 2026

Amazon Stops Pretending Grocery Is Separate From Prime

Amazon Prime delivery box outside a grocery store entrance signaling retail shift

Amazon's grocery ambitions now run entirely through Prime membership, and the implications for independent grocers and clean-label brands are significant.

  • The Future of Food
  • May 15, 2026
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