FOR IMMEDIATE RELEASE
Los Angeles – November 2025 – Chef-Technologist Kelly Anderson today announced the pilot and early-access beta launch of DyeConverter(TM), an AI-enhanced clean-color conversion platform helping food brands replace synthetic dyes with natural colorants ahead of the FDA’s 2027 phase-out.
The public debut will take place Tuesday, November 18, 2025, at 9:30 a.m. PST / 12:30 p.m. EDT during the inaugural Clean Food Forum: Navigating Natural Dye Reform (www.cleanfoodforum.com).
Powered by Aspenify and MakeBooks.ai, DyeConverter.com integrates more than 15,000 ingredients and one million mapped data points, including ppm ranges, cost conversion ratios, and simulation data, within a regulatory framework covering FDA CFR Title 21, EFSA, Health Canada, the World Health Organization, and Codex GSFA. The AI-assisted engine predicts viable natural-color substitutions, dosage ratios, and supplier SKUs, cutting reformulation cycles from months to weeks.
“For most brands, reformulating with natural dyes means endless amounts of research and supplier outreach before any lab work begins,” said Anderson. “DyeConverter condenses that process by centralizing regulatory, scientific, and supplier data in one place.”
The Clean Food Forum brings together leaders shaping the future of clean-label reformulation and is where DyeConverter will debut. The event will explore how AI, regulatory shifts, and market data can accelerate innovation. Expert panelists include Kyle Shannon, CEO of Storyvine; Paul Shapiro, CEO of The Better Meat Co.; Nandini Roy, F&B Specialist at Future Market Insights; Erica Lamont, Founder of MakeBooks.ai; and Chef Kelly Anderson, Founder of DyeConverter.com.
Lamont, representing MakeBooks.ai and Aspenify, added, “We’re proud to power the data architecture behind DyeConverter and to participate in the Clean Food Forum. Kelly’s vision aligns perfectly with our mission to make knowledge systems accessible for sustainable change.”
Operating as a two-sided platform, DyeConverter offers seat-based SaaS licensing for brands and verification access for suppliers. Early users report up to 80 percent faster reformulation and 2-10x ROI per SKU.
To learn more or follow DyeConverter’s early-access pilot, visit https://www.dyeconverter.com.
About DyeConverter™
DyeConverter is the data hub for natural dye reform. AI-assisted and data-driven, the platform helps food brands transition from petroleum-based dyes by the 2027 FDA deadline. Founded by Chef Kelly Anderson – the first chef globally to earn MIT’s AI/ML for Data Science Solutions certification – the platform integrates regulatory, functional, and economic intelligence to accelerate clean-label innovation.
About Futur1st, MakeBooks.ai, and Aspenify
Futur1st is a consulting and applied-AI firm that helps mission-driven organizations modernize workflows and customer experiences. The MakeBooks.ai and Aspenify platforms deliver low-code, AI-driven knowledge tools that turn complex processes into digital playbooks for strategy, operations, and sustainability. Their technology powers DyeConverter’s data model and workflow automation.
Media Contact:
Future of Food, LLC info@thefutureoffood.io | (626) 788-5866
Press Inquiries
DyeConverter™ info@dyeconverter.com | (626) 788-5866
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